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Investing should be easy – just buy low and sell high – but most of us have trouble following that simple advice. There are principles and strategies that may enable you to put together an investment portfolio that reflects your risk tolerance, time horizon, and goals. Understanding these principles and strategies can help you avoid some of the pitfalls that snare some investors.

The Junk Drawer Approach to Investing

Featured Presentation 5 Smart Investing Strategies

Getting what you want out of your money may require the right game plan.

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    Should I Invest in Gold?

    Learning more about gold and its history may help you decide whether it has a place in your portfolio.

    Don’t Be Your Own Worst Enemy

    Emotional biases can adversely impact financial decision making. Here’s a few to be mindful of.

    Behavioral Finance

    An amusing and whimsical look at behavioral finance best practices for investors.